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Daniel Fitzgerald III

Gutter & Roofing Industry Marketing Strategist, Trainer & Coach

Date of Birth: September 28th

Hometown: Fort Worth, Texas

Hobbies: Travel, Creative Writing, Volunteering, Basketball, Marketing Trends & Helping Contractors Grow

Certifications: Active member, HEB Chamber of Commerce; Membership Chairman, Corporate Volunteer Council; Board of Directors, Junior Achievement; Advisory Board, CQIA & Parent Child Resource Center

Daniel Fitzgerald III

Gutter & Roofing Industry Marketing Strategist, Trainer & Coach

About Daniel Fitzgerald III:

Specializing in the home services industries, Daniel Fitzgerald is a proven B2C marketing strategist, a lead generation pioneer.

Dan is the author of global marketing programs, an influential entrepreneurial trainer, and lead-generation pioneer in the home services industry. Dan wrote the quintessential “how-to program” on marketing to homeowners for contractors in all industries. Dan’s program helps with planning & tracking techniques, marketing strategy, and implementation of rules, tips & innovations to ensure contractor success.

He introduced-award winning media negotiation strategies that remove or reduce the risk on advertising campaigns, increasing their ROI. He established a theory on “allowable-cost-per-lead,” ensuring that contractors will sustain profit margins while staying within their allocated marketing budget if they follow his theory.

In 2014, Dan launched Global Growth Networks LLC, (with IT division, Central Station Marketing Technology), utilizing his unique skill set in marketing, sales and business development to establish contractor networks to help companies in the Gutter Replacement, Roofing & Home Improvement industries increase profits and marketshare, and Dan is helping the Lifetime Gutter Contractors do just that.

Dan has trained over 2000 professional home improvement contractors, in six countries on how to become leaders in their industry. He has spoken at numerous seminars to home inspectors and real estate agents throughout North America, discussing the technological advances in home services. For 17 years, Dan was the Chief Marketing Officer, for the Team Basement Systems International Dealer Network, the largest network of Basement, Crawl Space, Foundation Repair, and Home Performance Contractors in the world. He established the company’s corporate identity & Internet presence, as well as art directed all of the collateral materials, advertisements and sales promotion materials used by over 350 companies in six countries.

In 2009, Dan was instrumental in developing the Dr. Energy Saver International Dealer Network. Establishing the brand, web, marketing & advertising strategies, and contractor training & support to companies entering the home performance industry. Each year, from 2005 – 2012 Dan was awarded CT Innovation Prizes by the Connecticut Quality Improvement Award Partnership for marketing innovations, designed to help home services companies grow their businesses, and become more profitable.

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